Privacy Policy
Last updated: May 2026
redlightcam (“we”, “us”) is a brand of THE RISE COLLECTION LLC. We care about your privacy. This policy explains what data we collect when you visit redlightcam.co, why, and what choices you have.
What we collect
- Analytics data — anonymized device, browser, and page-view information via Google Analytics 4. IP addresses are anonymized.
- Performance metrics — Core Web Vitals (LCP, INP, CLS) collected anonymously to help us debug page speed.
- Shopping cart data — if you add items to the cart, we store cart contents locally on your device (no account required).
- Contact info — if you submit a contact or newsletter form, we collect the email address you provide.
- Local storage — small bits of preference data (locale, A/B-test bucket, cookie-consent choice) stored in your browser. Not shared with third parties.
What we do not collect
We do not sell personal information. We do not use cross-site tracking beyond Google Analytics (which is configured with anonymized IP and short cookie lifetime).
Third-party services we use
- Google Analytics 4 — site analytics. See Google's privacy policy.
- Shopify Storefront API — powers the shop experience. Card data is handled by Shopify, not by us.
- Firebase Hosting + Cloud Functions — page hosting and search functionality.
- Formspree — contact / newsletter form delivery (if you submit one).
Your choices
- Opt out of analytics — decline the cookie banner, or install Google's opt-out browser add-on.
- Request access or deletion — email contact@therisecollection.co and we'll handle the request within 30 days (GDPR / CCPA timelines).
Children
This site is not directed at children under 13. We do not knowingly collect personal information from anyone under 13.
Changes
We may update this policy. We'll bump the “last updated” date at the top when we do. Material changes will be announced on the homepage.
Contact
Questions or requests: contact@therisecollection.co.
See also: Terms of Service.